App Marketing Blog.
Learn more about what ConsultMyApp do, including insights into how to achieve a winning App Marketing Strategy.
Apple Search Ads Data Shows Google Gemini’s App Store Takeover Attempt🤯
How Google spent money like it was going out of fashion, and threw at least $11m at Apple Search Ads in an attempt to blanket the App Store and promote the Gemini brand!
Getting ready for the new Apple Search Ad placements using ASA data 🔍📈
Learn how to prepare for (and actively manage) the new Apple Search Ad placements in this article. We also look at some brand new & exciting auction data available and how it’s the only way of really managing ASA effectively in 2026
Understanding the App Store Algorithm 2025: Challenges and Best Practices for ASO Success
App Store Algorithm 2025 Explained
Is ASA Really a Friend? Rethinking App Store Acquisition in 2024.
The AppCentric Podcast is back with a fresh new look and an exciting lineup of topics! In this latest episode, hosts Javier and Mike are joined by two of ConsultMyApp's in-house experts Director of ASO, James Ventris, and Senior Mobile Marketing Consultant, Serhii Yelanskyi.
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