ConsultMyApp - Blog

Check out news and views from ConsultMyApp

What does mobile marketing look like in 2022

Personas, Archetypes, and Data-driven UX Design

Organic vs paid app marketing: collaboration not competition

ConsultMyApp appoints Quentin Ellis as Managing Director

ConsultMyApp appoints Quentin Ellis as Managing Director

Quentin Ellis has been appointed Managing Director at mobile marketing agency ConsultMyApp. In his new role, Quentin will be responsible for driving growth, finding new talent and developing CMA’s training capabilities.

Mike Rhodes shares the secrets of user retention (in the world of apps)

Mike Rhodes shares the secrets of user retention (in the world of apps)

Mike talks us through his start-up story and the world of app marketing on Tech Talks.

 

 
 
 
 

2021 and the FinTech Market Bonanza

2021 and the FinTech Market Bonanza

The Covid-19 pandemic has caused unprecedented disruption for many businesses, however, the fintech market has remained steadfast in its growth. Mike Rhodes provides insight into effective app store optimisation as a crucial factor for their continued success.

Read more on the Finance Digest

App expert: Vaccine passports open to abuse

App expert: Vaccine passports open to abuse 

Scotland's Covid passport scheme has a loophole that leaves the system open to fraud, CMA's Mike Rhodes has warned.

Read more on the Sunday Post

Software specialist questions why Government launched vaccine app hours before scheme went live

Software specialist questions why Government launched vaccine app hours before scheme went live

Mike Rhodes, CEO and founder of ConsultMyApp, explained to the Record about why the launch of the application on the Apple App Store and the Google Play Store went so badly wrong.

Read more on the Daily Record

 
 

The Value of Collaboration: Why Modern Partnerships are Defining the Fintech Space

The Value of Collaboration: Why Modern Partnerships are Defining the Fintech Space

Investment into the UK fintech market has accelerated, reaching $4.1 billion in 2020, and the global fintech market is forecasted to reach a value of £380 billion by 2030. how are partnerships bringing finance and technology ever closer, and what has the impact of this been? Mike Rhodes is the CEO and Founder of ConsultMyApp, shares his thoughts.

Read more on the Fintech Times

 
 

Smart Bidder Launches to bring AI-powered ASA Bidding to Marketers

 
 
 

Smart Bidder Launches to bring AI-powered ASA Bidding to Marketers

 

Smart Bidder, the independent Apple Search Ads (ASA) data source and bidding engine, has launched to bring a superior bidding experience to marketers and marketing departments globally.

Read more on MarTech Series