CMA

ConsultMyApp appoints Quentin Ellis as Managing Director

ConsultMyApp appoints Quentin Ellis as Managing Director

Quentin Ellis has been appointed Managing Director at mobile marketing agency ConsultMyApp. In his new role, Quentin will be responsible for driving growth, finding new talent and developing CMA’s training capabilities.

Mike Rhodes shares the secrets of user retention (in the world of apps)

Mike Rhodes shares the secrets of user retention (in the world of apps)

Mike talks us through his start-up story and the world of app marketing on Tech Talks.

 

 
 
 
 

2021 and the FinTech Market Bonanza

2021 and the FinTech Market Bonanza

The Covid-19 pandemic has caused unprecedented disruption for many businesses, however, the fintech market has remained steadfast in its growth. Mike Rhodes provides insight into effective app store optimisation as a crucial factor for their continued success.

Read more on the Finance Digest

App expert: Vaccine passports open to abuse

App expert: Vaccine passports open to abuse 

Scotland's Covid passport scheme has a loophole that leaves the system open to fraud, CMA's Mike Rhodes has warned.

Read more on the Sunday Post

Software specialist questions why Government launched vaccine app hours before scheme went live

Software specialist questions why Government launched vaccine app hours before scheme went live

Mike Rhodes, CEO and founder of ConsultMyApp, explained to the Record about why the launch of the application on the Apple App Store and the Google Play Store went so badly wrong.

Read more on the Daily Record

 
 

The Value of Collaboration: Why Modern Partnerships are Defining the Fintech Space

The Value of Collaboration: Why Modern Partnerships are Defining the Fintech Space

Investment into the UK fintech market has accelerated, reaching $4.1 billion in 2020, and the global fintech market is forecasted to reach a value of £380 billion by 2030. how are partnerships bringing finance and technology ever closer, and what has the impact of this been? Mike Rhodes is the CEO and Founder of ConsultMyApp, shares his thoughts.

Read more on the Fintech Times

 
 

Smart Bidder Launches to bring AI-powered ASA Bidding to Marketers

 
 
 

Smart Bidder Launches to bring AI-powered ASA Bidding to Marketers

 

Smart Bidder, the independent Apple Search Ads (ASA) data source and bidding engine, has launched to bring a superior bidding experience to marketers and marketing departments globally.

Read more on MarTech Series

 
 

How has 2021 become the golden age for fintechs?

How has 2021 become the golden age for fintechs?

Mike Rhodes, CEO and Founder of CMA, discusses how the fintech market has become one of the fastest-growing sectors of our economy and how these relatively new market players continue to outperform traditional banks in the digital space.

 

Read more on Top Business Tech.
 
 

The ‘pingdemic’ is another failing of the Test and Trace app – so, what went wrong?

 

The ‘pingdemic’ is another failing of the Test and Trace app – so, what went wrong?

The reality is that the NHS Test and Trace app has never been a holy grail panacea for preventing the transmission of coronavirus. “Freedom Day” has arrived in England, bringing with it a theoretical end to most restrictions on social contact. Yet as these rules are eased, the “pingdemic” has already started to wreak chaos across the country. CMA's CEO & Founder Mike Rhodes provides his opinion.

Read more on the Independent.

 

Grant Shapps has reopened travel but plans to manually check vaccine status are out of the dark ages

 

Grant Shapps has reopened travel but plans to manually check vaccine status are out of the dark ages

Currently, Border Force officials are forced to manually check all Covid test results and passenger locator forms. Under the new rules, vaccination status will also need to be checked, adding a further burden on under-staffed airports. Mike Rhodes provides his opinion.

Read more on City AM